Tulaa: Market Access for Smallholder Farmers in Rural Africa

OUR SOLUTION

INPUTS ON CREDIT

Qualified farmers can purchase inputs like fertilizer and seeds on credit. Tulaa pays the nearest retailer for the inputs and the farmer pays Tulaa back over several months.



Photo Credit: Mwangi Kiruba

ADVISORY SERVICES

Using satellite data and artificial intelligence, Tulaa sends tailored agronomic advice to farmers during the crop cycle based on their location, crop and inputs purchased



Photo Credit: Neil Palmer

MARKET LINKAGE

Before the harvest, Tulaa estimates the expected volume farmers will produce and brokers the sale of the produce with buyers




Photo Credit: Neil Palmer


WHO WE ARE

FOCUSED ON DELIVERING SCALABLE SOCIAL IMPACT IN RURAL AFRICA

Tulaa provides smallholder farmers with quality agricultural inputs on credit and brokers the sale of their crop at harvest time. Launched in 2017, we use mobile technology and artificial intelligence to smartly connect farmers, input suppliers, and buyers in a digital marketplace.

Hillary spun out Tulaa from Esoko, where she was CEO. She has 20 years of experience in agricultural and financial services, and holds an MBA from INSEAD.

HILLARY-MILLER WISE
CHIEF EXECUTIVE OFFICER

Vishal joined Tulaa from Amazon.com, where he ran a product team in Europe. A native Kenyan, Vishal holds an MBA from INSEAD.

VISHAL AJMERA
CPO

Aadil was CFO at One Degree Solar before joining Tulaa. Earlier he worked for the World Bank and in credit derivatives at Citigroup. He holds a BA from the U. of Chicago.

AADIL SAXENA
CFO

Tulaa is a startup committed to improving the lives of rural communities through mobile innovation.

WHAT PEOPLE ARE SAYING ABOUT US

RECOGNITION

Winner, Facebook Africa Innovation Award, 2017
Winner, MIT Zambezi Prize for Innovation in Financial Inclusion, 2018

TESTIMONIALS


Rael-Sang

RAEL SANG

"I used to rent out my land for wheat farming. This really depleted my soil of important crop nutrients and hence needed to be replenished. This meant that I needed a lot of fertilizer for my first planting season and yet I had limited finances. Tulaa gave me a chance of having fertilizer on credit and then repaying in bits over a period of time. Right now my potatoes are growing. I did not have to wait to get money in order to plant them. Thank you Tulaa!"

Emmanuel-Ikago

EMMANUEL IKAGO

"I rent nearly 100 acres. Each acre needs at least 4 bags of fertilizer. You can imagine how much fertilizer is needed for 100 acres. That would be impossible for me to achieve in each planting season.
Being able to partner with Tulaa allows me to pay for the fertilizers in installments as my crops grow as well as expand my farming business."

Scholar-Waywa

SCHOLAR WAYWA

“I farm on the banks of the Athi River. I use its water to irrigate my farm. Because the water travels over long distances to get here, it usually has pests and diseases. This calls for use of more chemicals in controlling the pests and diseases. Due to the frequency of spraying chemicals, sometimes I used to ignore spraying because the chemicals are expensive. When Tulaa came, they offered to give me some of these chemicals on credit. With that arrangement, I am able to fight the diseases at any time.”



OUR PARTNERS

OCP
Mavuno

OUR INVESTORS

Mavuno

CONTACT